Wednesday, October 31, 2007

Generating Traffic To Your Website

How good is your Web site? Is your Blog up to par? I found a Web site, (www.Prchecker.net), which basically measures the ranking of your Web site. For those of you that don't know what page rank is, it's a tool put together by Google that determines the effectiveness or efficiency of your Web site. The higher your page rank, the higher your Web site is listed in the various search engines, and that means more traffic to your site. This, in essence, means more people are looking at your site, your products, your services, thus putting more money in your pocket in the form of paying customers.

If more people are going to your Web site then less traffic is going to your competitors Web site. Unfortunately most people don't even know what page rank is but those visitors that do will place your website in a higher esteem than your competitors and feel that your content is much more valuable and insightful.

Now you are probably wondering how is page rank determined and more importantly how do you increase your page rank. Well, let's look at the first part of that question. Your page rank is determined when another page links to your page with a back link. The more back links you receive from other pages the higher your page rank. This process can get quite involved and a little messy because all back links don't carry the same weight or force. The higher the page rank that a link is coming from the more beneficial it is in terms of boosting your page rank. So if you get links from a lot of pages with low page ranks it will not have as strong an impact as a few pages with higher page ranks. Now this is the complicated part if you have a page that has a page rank of 7 and it is already linked to 10 or 15 other pages then it will not be any more beneficial to you than a page that has a page rank of 3. There is only so much linking that a page can do. It's almost like the law of diminishing returns.

Another factor to determine page rank is the longevity of your site. So now how do you improve your page rank? Well you do so by submitting your Web site to web directories which helps to increase your page rank and increases the flow of traffic to your site. So if you submit your site to a large number of Web directories you will be able to increase your rank. Prchecker also gives you a list of web directories that you can go to and submit your site.

There a host of other items that will definitely help you to increase your ranking and the general traffic flow to your Web site. www.PRchecker.net. Also if you are curious about the page ranking of your own site you can see exactly where you stand by going to www.PRchecker.net because they have a tool that measures page rank. All you have to do is put your own URL in the designated box and you will have your answer. A page rank of 6 or higher is very high.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, MD 21144

216-956-3640

Networking Your Way To New Opportunities

Do you want to take your business to the next level? Are you looking for new opportunities and business associates? Is it your desire to keep in touch and know what's going on?

If you answered yes to any of those questions then networking is for you. There are so many advantages of networking that it is unbelievable. Networking places you in front of people who know people who know people.

Just to start did you know that 80% of jobs are found by networking. When you get out into the community it puts you in touch with a vast array of people who may have the information you need about a new job. At the very least they may know a company that is hiring or the person doing the hiring. They may even know how to help you go about the process of getting that particular job.

Through the networking process you want to talk to the following: mailman, security guard, banker, store clerk, barber shop, hair dresser, policeman, garbage man, postal clerk, tax person, accountant, attorney, auto mechanic, church members,

If you are looking for a job all of these different avenues can help you hit your goal.

If you are a small business owner you may want to network with the chamber of commerce, join toastmasters, (they have website you may be able to advertise on), BNI, your banker, networking events, start a mastermind team.

There have been so many individuals that have gone on start businesses, establish multi -millionaire deals, partnerships, joint ventures, books, all through the networking process. They went out and met people and made themselves accessible to other people.

It basically starts a chain reaction when you start talking to your family, friends, neighbors, associates, and other comrades and business acquaintances about a specific venture you have going on. It happens like magic the way the word spreads.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, GA 21144

216-956-3640

Sunday, October 28, 2007

Affiliate Marketing

In order to be successful with affiliate marketing we must first define the term. Affiliate marketing is a process in which merchants and their web sites or business is promoted by you as an affiliate. For your efforts you are rewarded with sales of the merchants products or services whatever they might be. It is also a form of internet marketing.

To get compensated whenever someone purchases a product or service you receive a portion of the revenue due to your efforts and the percentage you receive will vary from merchant to merchant. Some pay as high as 75% and others as low as 30%. This is the method used by the majority of the affiliate marketing programs today.

Getting started is easy you need to find the program that is right for you. Perhaps there is a program that specializes in a particular niche market. Some of the programs are very extensive and even allow you to receive an already made website which definitely makes your job easier. Your main is finding a way to drive traffic to you website because the more visitors and the more traffic your site receives the more money you will ultimately make.

You can drive traffic to your site with a number of processes and actions and one in particular is with article marketing. This method is extremely powerful because your efforts can become multiplied. You should send your articles to the free ezines and if your article is really good others will download your article to their site. Lets say you send out five articles to five ezines. Initially this is 25 articles but it can become as many as 50, or 60 or even 100 as time goes on because others will start to download your articles and it can make quite a presence on the internet.

Another avenue is doing press releases which in some cases can be done for free. Press releases get distributed to hundreds and even thousands of media contents and your information including your website address has a place some where within the context of that press release in the form of a hyperlink. When others click on that hyperlink they are redirected to your website and ultimately they are given the opportunity to purchase your product or service. This is the same procedure that takes place when you write articles pestilential customers are redirected to your website to make purchases.


To Your Great Success.

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

Saturday, October 27, 2007

YSN - The Best Business Social Networking Site

Have your heard about YSN? It stands for your success network.This has to be the best social networking site available. The price of admission is ambition is their motto. Jennifer and Scott Kushell are the founders of this young professional website which is dedicated to working with young professionals and leaders in over 100 countries. Their organization has worked with some of the biggest companies in the world that have a goal of helping future leaders of tomorrow achieve their goals, organizations such as Bank of America, Visa, AOL, Subway, and Businessweek.

YSN is actively involved with the media, government, education sector, and some of the major nonprofits interested in helping our youth unleash their greatness. You will find a number of features on YSN designed to help you focus and live life with passion. After you register and become a member you are able to network with other professionals which allows you to communicate on several levels. First of all you have your dashboard listing key information about you such as your portfolio. You can add a career blog, your resume, add members on the site as your favorites. Perhaps you viewed their portfolio and became appreciative of all the things that they have accomplished thus prompting you to bring them in as a favorite. There are those who serve as mentors or maybe you want to mentor someone. There is something for everyone on this site.

YSN gives you an opportunity to complete a self-assessment report and at the end it prints out your strengths and weaknesses and things you need to work on to fulfill your dreams. You are also directed to places within YSN that help you make that happen.

How about starting your own group? You can start a group and call it for example: "wealth builders", then you give a brief description of what your group does . After wards anyone that wants to join is given the opportunity to do so and everyone submits ideas that will help each individual member of the group achieve their particular goals. There are groups already formed that you may want to join.

There are so many tools and resources you can utilize. Here are a few. Building Success into Your Corporate culture with 34 Key Success Strategies for Fast-Moving Companies including encouraging diversity, launch new generations of products, build symbiotic relationships, communicate directly, crate opportunities for social interaction, make work fun, and increase power by dispersing it and many, many more.

There are other resources that deals with how to get media attention, network like a pro, plan a great event, start a franchise and how to write a business plan. You can receive emails from other members and participate in various discussions on the discussion board. If you subscribe to the newsletter you will receive a wealth of information designed to put you on the road to success. It's an outstanding site for those looking to go to the next level. Go here now and set up your own profile and start networking with others looking to unleash their greatness. www.ysn.com


To Your Great Success.

Mel Richardson
1906 GaleTown Drive
Severn, Maryland 21144

216-956-3640

Take A Look At Pay Pal

How about PayPal? Are you looking to transact business online. Then it’s about time you started using PayPal which is a service that gives you the opportunity to pay anyone in a number of ways and that includes with credit cards, bank accounts, account balances or buyer credit. This is all done without revealing any of your financial information to anyone involved in the transaction. This is definitely a great security measure.

Once you join PayPal you will join one of the worldwide leaders when it comes to online payments with a membership base of greater than 152 million all across the world. Paypal is also available in over 180 markets and in approximately 17 currencies all over the world. PaypPal has a great penetration when it comes to transacting business online throughout the world.

Paypal was established in 1998 and was later purchased by Ebay in the year 2002. There are a number of awards PayPal can has achieved, since it came into existence, some of which are from the internet industry .

When I use PayPal it is so convenient because it allows me to transfer funds from my PayPal account to two or three different bank accounts. I even have a checking account out of state which I still utilize and I can transfer funds back and forth between checking accounts and between checking account and PayPal account. There are several websites which pay me for writing articles and they too pay me through PayPal as soon as the payout amount reaches the established amount funds are transferred into my account with PayPal. What’s also great is the fact that PayPal is free to transfer funds between accounts. However there are transaction fees when business and premier accounts utilize the service.

There is also a credit card issued by PalPal through master card that allows you to earn points when you make purchases. This credit card is designed for members of payPal only and there is no annual fee. Whether you shop online or in stores you earn points and rewards towards future purchases. If someone gains possession of your credit card and they make unauthorized transactions you are not liable.

This card can be used anywhere master card is accepted which is practically everywhere. The PayPal credit card is backed by GE Money Bank which is one of the premier banks and leaders in the areas of consumer credit and other credit products. You will be given your decision on your application in approximately 30 minutes along with the established credit limit.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

Check Out MySpace

Check out MySpace

Are you interested in making new friends, networking, and finding new business partners, then you should visit MySpace which is an online community allowing you to do all of the aforementioned activities and more. Perhaps you want to start your own online community in which you can share photos with your new friends and other interests.

It doesn’t matter who you are there is something on Myspace for you, whether you are single looking for other singles, looking for new friends, and associates. Maybe you know two people that would be great together in a relationship and you can help them meet up and establish a relationship. You can even track down long lost friends.

If Myspace is the place for you then you may want to register and get started meeting new friends on the online community. The first thing you need to do is sign in and create a great profile for yourself. This is your time to describe your hobbies, interests, past times, habits, leisure time, aspirations and so on and so forth. This community allows you to add pictures, journals, and then start adding friends by inviting them to your own personal network or community.

You will really enjoy MySpace once you find out it is completely free. There is even instruction and direction on how to add color, graphics and sound to your profile which serves to enhance your profile and attract more members and guests. To change and add graphics you will need a basic knowledge of Html, however, you can always ask someone on MySpace to help you because there is an abundance on knowledge collectively.

Another resource is to utilize the tutorial page for HTML which gives you basic instruction for dealing with website code and language. Before you join it is a good idea to read the terms and agreements to make sure there is nothing that would keep you from contributing to this online community which is a great opportunity.

There is even a chatroom on MySpace which is broken down by category including the following:
Automotive, business and money, computers and technology, food and dring, games, health and fitness and movies and more.

The main headquarters for MySpace is Beverly Hills, California. The organization employs approximately 300 people. It is estimated that over 200,000 people per day register for this community. Another feature on MySpace is Myspace news which allows others to rank news stories by voting on them which have been submitted by Rss feeds.


To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

PayPal Allows you To Transfer Funds And Pay A Number of Ways.

How about PayPal? Are you looking to transact business online. Then it’s about time you started using PayPal which is a service that gives you the opportunity to pay anyone in a number of ways and that includes with credit cards, bank accounts, account balances or buyer credit. This is all done without revealing any of your financial information to anyone involved in the transaction. This is definitely a great security measure.

Once you join PayPal you will join one of the worldwide leaders when it comes to online payments with a membership base of greater than 152 million all across the world. Paypal is also available in over 180 markets and in approximately 17 currencies all over the world. PaypPal has a great penetration when it comes to transacting business online throughout the world.

Paypal was established in 1998 and was later purchased by Ebay in the year 2002. There are a number of awards PayPal can has achieved, since it came into existence, some of which are from the internet industry .

When I use PayPal it is so convenient because it allows me to transfer funds from my PayPal account to two or three different bank accounts. I even have a checking account out of state which I still utilize and I can transfer funds back and forth between checking accounts and between checking account and PayPal account. There are several websites which pay me for writing articles and they too pay me through PayPal as soon as the payout amount reaches the established amount funds are transferred into my account with PayPal. What’s also great is the fact that PayPal is free to transfer funds between accounts. However there are transaction fees when business and premier accounts utilize the service.

There is also a credit card issued by PalPal through master card that allows you to earn points when you make purchases. This credit card is designed for members of payPal only and there is no annual fee. Whether you shop online or in stores you earn points and rewards towards future purchases. If someone gains possession of your credit card and they make unauthorized transactions you are not liable.

This card can be used anywhere master card is accepted which is practically everywhere. The PayPal credit card is backed by GE Money Bank which is one of the premier banks and leaders in the areas of consumer credit and other credit products. You will be given your decision on your application in approximately 30 minutes along with the established credit limit.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

Friday, October 26, 2007

5 Incredible Tips To Boost Your Business

5 Incredible Marketing Tips To Take Your Business To The Next Level

Here are some amazing things you can put into action right now to take your business to the next level. These are time tested techniques that will get you the results you are looking for in terms of new market share, satisfied customers and new products and services to present to your potential and current customers. All of these ultimately turn into more sales, more profit and a win/win situation for all involved.

1. Creative Genius. So often when we are running a business we fall into the comfort zone trap which is all about resting on your laurels. It's a common misconception to think that the products we have now will always work for us in the future. We think that previous product offerings will always satisfy customers needs and therefore there is no point in upgrading, changing or developing new products. Nothing could be further from the truth. You need to stay in constant contact with your customers to see what is they want. If you get enough information about your customer you will be able to come up with a new product that fits their needs for the future. To do this you must unleash your creative genius and do something new and innovative. This calls for brainstorming and coming up with magnificent ways to please your customers. Perhaps a great promotion might be in order or maybe even a contest where you can give something away for free. So now we are looking at new product offerings and new promotions to keep your customers interested and their needs fulfilled.

2. You must persevere. There are a number of organizations that fail in their efforts to market to their customers because they give up and don't follow through with what they started. Sometimes the going gets tough and it's so easy to go on to something else we think may be more beneficial for our organization or business when we have not given our initial endeavor time to blossom. Any plan of action does not happen overnight just as a plant does not grow overnight. You plant the seeds and water it, supply fertilizer, give it the appropriate sunlight, and talk to the plants and eventually you will begin to see the fruits of your labor.
It is necessary that you continue along with your course of action despite the difficulty.

3. Pass on the knowledge. Today's consumer is better educated, more knowledgeable, has more business savvy that any other time in history. They want information about your products, services, your organization and your staff. Give it to them. The more information you give them the better position they are to make an informed decision. This also puts customers at ease when you give them every bit of information you possibly can. Customers won't feel like you are concealing something or trying to pull the wool over their eyes with some sort of scam.

4. Establish the right corporate image. It is a good idea to make sure you are sending the right message to your customers with the identity and image you are portraying. Make sure your vision or mission statement is in line with what your organization is all about. Nothing will hurt your business more than the appearance that you are inconsistent at different levels within your organization. Today's consumers want to deal with organizations and businesses that are consistent across the board. There are a number of organizations that operate just that way. Everything is the same from location to location, from the outside of the business, to the office designs , and even in the way customers are greeted on the phone.

5. Communicate on an elementary and personal level. Never communicate with your customers using jargon and impersonal letters that sound very robotic in nature. Your communication should relate to customers on a personal level, it should make customers feel at ease and like they are dealing with human beings and that they are being treated like human beings and not just a number. Letters should have a friendly personality and the customer should be able to embrace the message within. When customers call your establishment they should be able to hear the smile in your associates voice. No one wants to deal with an organization when the associates sound like they don't want to be bothered. People want excellent customer service, in fact they demand it and if you don't give it to them they will take their business elsewhere. Pass on this information and watch your business flourish in an amazing way.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

Establish A Foundation For Wealth And Financial Independence

One of the best unique ways to make money is to establish a mindset that fosters making money. So many people want to make money but they don't truly believe they are capable of making money or becoming financially independent. They sabotage themselves with their limiting believes even before they get started. You have to understand how the process of making money works. First you have to have a good idea, one that you truly believe in and are committed to. Otherwise no amount of effort, time and money will make turn your idea into money. Every time you get started your limiting beliefs will set a trap and pull you down that ladder of success whenever you begin to make that ascension.

You also must have not only knowledge but organized knowledge. You must get all the information, facts, and data as it pertains to your idea or dream. Then you must put the organized knowledge into action towards the accomplishment of your idea or goal.

Next you must establish clarity about the amount of money you want to make. Be passionate it about. Think about why you are trying to make that money. What will it do for you? Will it give you freedom to travel and set your own schedule? Will it enable you to reach out and help others? Can you live your dreams? If this is your desire then you must change your limiting beliefs and become a person of action and have an enthusiastic desire to accomplish your goal and make the kind of money you desire.

The next thing you must do is focus by weeding out all the distractions that keep you from fulfilling your stated goal of financial independence. You must drop all the negative nay sayers by the wayside. You have to stop all of the negative habits that have not served you in the past and certainly will not serve you in the future. Your mind must be filled with the most positive information you can possibly find. This helps to create an environment of passion, motivation, inspiration, excitement and enthusiasm which enviably will allow you to bring your idea to life and make money in the process.

Never give up. Always persevere and stick to the fight no matter how hard the climb up the ladder of success gets. If you continue on with your course of action despite the difficulties soon you will reach your stated goal and at your appointed time. But remember it all starts with a unique mindset that says you will make money.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

Advantages Of A Chamber Of Commerce Membership

If you would like to see the advantages of a Chamber of Commerce membership then you should check out the Beachwood Chamber of Commerce.

The Beachwood Chamber of Commerce is an excellent organization and a great place for associates from organizations and small businesses to network and form joint ventures, partnerships and great friendships. The chamber has more than 600 members who participate monthly in a variety of activities, such as networking events, seminars, luncheons, business shows and major events. The primary focus is to help increase and develop their businesses.

Since 2004 The Beachwood Chamber has collaborated with the City of Beachwood as well as Cleveland State University Nance College of Business Administration. The primary objective is to help start up companies get a boost for their organization or small business and to help organizations establish a much needed presence in the United States.

The Beachwood Business Development Center is utilized by more than 20 domestic as well as international organizations from a number of industries. The great thing about the BBDC is that it allows organizations to focus on their primary objective of developing their business while all administrative and business development details are handled by the BBDC. Therefore organizations are afforded the opportunity to receive sales contracts in certain industries and they also receive assistance with the establishment of advisory boards or boards of directors. They are also able to look into private and public debt and or equity financing options. Cleveland State University provides approximately 20 hours of market research and interns as another way to give these organizations a boost.

Now here are some of the services offered by the Beachwood Business Development Center. For starters you receive office space to run your business.: office furniture, nothing elaborate but some basics: approximately 10 hours of secretarial service per month: you also get to share a receptionist; access to high speed internet service; basic local land-line telephone service; use of photo copy machine; use of fax machine; use of color printer; and the use of conference rooms; you also have access to marketing and strategic consulting . There is also a link on the website leading to the Northern Ohio Area Chambers of Commerce, U.S. Chamber of Commerce and the Ohio Chamber of Commerce and they are all designed to help members achieve their goals and objectives.

The Beachwood Chamber of Commerce puts you in touch with like minded individuals who are interested in achieving their goals as well as helping you achieve yours through a synergistic relationship. It's friend helping friend to achieve their stated objectives.

Consider some of these other tools and resources designed to help businesses develop their business. First, there is assistance from the U.S. Small Business Administration, U.S. Copyright office, Better Business Bureau, Business Resource Center and the U.S. Patent & Trademark Office. Also, some government links include the following: City of Beachwood Government, State of Ohio, Code of Federal Regulations; Library of Congress, U.S. House of Representatives; U.S. Senate, and the White House.

The Beachwood Chamber Of Commerce is located at : Three Commerce Park Square 23230 Chagrin Blvd. Suite 900 Beachwood, Ohio 44122-5474 . Phone 216-831-0003.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

A Business Plan Is Critical To Your Success

There is a very good reason why a business plan is critical to success and that can be summarized in one word. Clarity, clarity, clarity. Having a very good business plan helps you to establish clarity about what it is you want to do and where you want to go with your business. The clearer you are about these things, the better position you are in to carry them out. Once you put pen to paper and write out everything about your business including future expansion, costs, revenues, number of employees, marketing and advertising , sales team, executives, then you began to see the life that your business can take on. Others will begin to see it as well. And if you are expecting to achieve some type of financing with your business plan others will definitely need to see your vision for your business.

The first thing you want to do regarding the preparation of your business plan is put together an executive summary. An executive summary gives a snapshot of you're your business plan. It basically gives someone an opportunity to see exactly what you business is all about without looking at the entire business plan. The summary will touch basis with the really critical categories within your plan.

Company Overview:

The phase of the business plan should include the company overview. This particular part explains exactly what your business does. After looking over this section anyone should be able to tell what the mission or vision of your company or organization is. They should be able to explain in detail to someone else why your company is needed, what they are trying to accomplish along with the objectives of the company. Finally they should be describe in detail exactly what you company is all about.

Products offering:

Everyone should know what your products and services are. You should list all the specific benefits as well as the features of your products and services. This will enable anyone to easily determine why it would be a good idea to utilize your products or services.

Niche Market & Market Analysis

In this section you want to identify exactly who your market is. In other words who are your trying to sell your product and services to. You have to get as specific and detailed as possible. Once you establish your niche market you help establish that clarity for yourself and anyone else reading your business plan. This helps you save money and time from marketing, and advertising to someone that is not your specific target market. It helps you to stay focused on your market and now you can focus all your energy, time, money and strategy going after your market only. This puts you in a position to know exactly where to look and what mediums to use in pursuing your target market. Having knowledge about your niche market is very important and if possible it should include items such as age, location, income, habits, hobby, profession, and location of job. If there are any other characteristics or attributes you can list then it would be a good idea to list those as well.

Be very knowledgeable about your competition as well. This helps you to really distinguish yourself by going above and beyond the call of duty and doing the things others are not doing. Remember its that little extra that leads to extraordinary.

Advertising and Marketing:

This particular portion of print allows you to clarify how you are going to make your potential customers aware of the fact that your products and services exist. What avenues will you utilize to get customers knocking on your door and asking or better yet buying your products and services, Will you use newspaper advertisement, radio, internet marketing, or business magazines. Perhaps you will give out a free product or service doing a grand opening. This is the time to review all of your available resources and tools and put together an action plan tailor made for your business.

Management and staffing;

This section allows you to put together a summary of everyone on your team. You should establish what their role is going to be within your company and also include information about their background. This should include management experience, degrees, professional experience, supervisory experience, professional speaking experience and other bits of useful knowledge you can come up with regarding your staff. So a full BIO would definitely be a good idea. The more background information you can come up with the better especially if you are looking to get funding for your business.

Sales - Revenues - Expenditures

You may want to include a section about future expansion which will definitely include a forecast for sales, revenues, and expenditures. Perhaps five years down the line you want to add 40 , 50 or even 100 new employees. Your plan needs to be detailed and explain how you plan on doing this.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

Choosing The Right Home Based Business

Business owners are some of the wealthiest people in the world.

Looking for a great business opportunity? You may want to consider Ecoquest International. Here is a company dedicated to improving the quality of your life and the life of anyone interested in utilizing the products and services it produces. Let's first take a look at the Vision and Purpose statement.

"To improve the quality of living indoors by providing innovative products of safety, convenience, and beauty, while offering a real, life-changing income opportunity". We are making a difference everyday, one person at a t time." This organization is 45 years old and is also a fortune 500 company.

Times have changed, and we are finding because of different activities and interest people are spending more and more time indoors. The time spent indoors now hovers around an astounding 90%. Our homes have now been manufactured and fashioned to keep the air inside because of the way they are insulated. Unfortunately the air that's trapped inside is not the best in quality. This is what sick building syndrome is all about. Studies are now showing that the air in your home and office buildings can be a contributor to your bad health in terms of colds, allergies and your exposure to other things such as dust mites.

All of the various molds, bacteria, toxins and dust mites inside our homes can definitely make us sick. We also know that the water we drink is not of the best quality because it too is full of certain contaminants of which some, such as trihalomethines can cause cancer.

Another problem facing our society is the fact that the country as a whole is facing a major deficiency when it comes to our diets. The food we consume does not have all the necessary vitamins and minerals we need to keep us healthy and fit. Everyone is constantly on the go going here and there leaving very little time to prepare and eat a nutritious meal. Hardly anyone is consuming the recommended five servings of fruits and vegetables daily. Our diet as it stands, leaves us in a state where we vulnerable to a number of diseases.

Another contributor to this is our soil has been depleted of the nutrients it needs to pass on to the foods. Instead of having fresh food on our dinner tables we are now consuming food which is full of preservatives and other unhealthy additives. This is definitely not healthy. Most people don't realize that approximately 20 to 50 % of all vitamins are removed from food during the cooking process, which in essence reduces it nutritional value. Cooking also removes some amino acids and all of the enzymes.

We all have certain demands placed on us from our families, jobs, responsibilities and society in general. Well this creates stress and stress can place heavy demands on our bodies and help deplete the nutrients and vitamins in our bodies.

I remember when I first started using the ecoquest air purifier. I could not believe the difference it made and how clean the air smelled. It gave the house that smell as though it had just rained. Just a really fresh smell. And after I started using the vitamins I could not believe the energy I felt. It was as though someone down loaded a bolt of lightning into my body. For a change I actually felt the results of the vitamins. I must admit there have been other vitamins that I have taken from other companies and I was constantly myself, hmm I wonder if these are working? With Ecoquest you don't have to ask and wonder because you know.

You are able to earn a substantial income from Ecoquest and there are so many perks, too numerous to name. One feature centers around the fact that you are able to receive an already established website, excellent training and coaching, and a customer service staff that helps you meet your goals and needs. As a dealer you receive a discount on the products and services you purchase for yourself. Again there are many more advantages. To get the full value of everything available go to www.Ecoquest.com/morningstar

The ecoquest products are air purifiers, vitamins and water filters all designed to improve the quality of your life. www.FreedomIn4steps.com/star

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

One of The Highest Paid Professions - Sales

Did You know that Sales is one of the highest paid professsions?

If you are in sales then you probably know there are certain things you have to do to become successful. One of the characteristics of great sales people is the fact that they are extremely confident. A customer can sense if you are not sure of yourself or your product. That's why it is so important to know your product and services. The more competent you are the more confident you become.

You must be a good communicator and have the ability to establish rapport with your customer. Establishing rapport helps you to break the ice and begin the process of relating to and understanding a customer. You must also have the ability to ask the right questions and in the right way. Start with open end questions. These are questions which cannot be answered with a simple yes or know. They entice the customer to give you more information.

These type of questions get the customer talking about themselves. One example of an open end questions is the following: Please explain your experience with investments. Listening is another good quality because this helps you understand the customers needs and then gives you the ability to recommend the correct product or service. Customers want to know that they can trust you and that you have their best interest at heart.

As a sales person you can also use closed end questions. These are questions that the customer will answer with a yes or no and are designed to help you close the sale and control the conversation. One example is "Do You feel comfortable with high risk products?".

Another good quality to have is the ability to overcome objections. More sales people will tell you that they made the sell after the customer made their first objection. The recognized and understood the objection. Sometimes it's a matter of giving the customer more information.

You have to be persistent. The average sale is not made until the customer has said no 5 or 6 times therefore you must have the ability to persevere with a course of action despite the difficulty. If a prospective client objects to your product offering always summarize the customers objection and then have a solution that will help the customer understand why your product or service is going to solve their problem.

And finally be enthusiastic, friendly, confident and persistent. Take some notes immediately after talking with a customer. Perhaps they have children and if you know the children by name it will let the customer know that you were listening and have a sincere interest in helping them eradicate their problem whatever


To Your Great Success


Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640

How To Save Money

When you need to save any way you can a little definitely goes a long way. Any major purchase you make and I mean anything over $250 you should try to negotiate. It will simply amaze you what you can save when you try to negotiate over the price. I was looking to book a hotel room for a seminar and I decided to negotiate and I ended up saving 50% off the price of that room. This took me by surprise but it was suggested that I try this so I did.

Start taking your lunch every day and just watch the money you are going to save. It will build up and save you a tremendous amount of money daily. Just think if you spend $4 or $5 per day for lunch over the course of a year how much money you are putting out. Try saving this money instead. At $4.5 per day times 23 days per month, ( not counting weekends) = $103.50 and then times 12 and you will realize a savings of $1242 per year.

Sometimes we want to go out and buy the most popular name brand items which of course cost the most money. The generic products are just as good and they are less expensive. If you purchase the generic products you will save yourself a ton of money.

Do you really need that extended warranty? Did you know that well over 70% of all extended warranties are never utilized?

If you buy a used car this is another way to save a lot of money. With a few exceptions I have always bought used cars and the ones I bought lasted for years and save me a lot of money. Try buying some a demonstration model from a car dealer this represents yet another way to save yourself some money. When you have a used car it is better to sell it yourself rather than trade it in because you have an interest in this deal and you will make a much better deal for yourself than the car dealership will. You stand to make more money from this transaction on your own.

If you pay an extra $50 or $100 on your mortgage you can save a ton of money over the life of a 30 year mortgage. You can wipe off seven or eight or even 10 years off your mortgage depending on the situation.
Those years represent finance charges you don't have to pay. The money you save can go into a saving account or better yet a money market account that pays more. Make your money work for you and not the opposite.

To Your Great Success

Mel Richardson
1906 Galetown Drive
Severn, Maryland 21144

216-956-3640